Archive for April 20th, 2010

20
Apr

iPad App Store Sales

It’s always fun to go over some hard sales numbers for the App Store — and here is a really comprehensive look at that:

Revealed: Using Weather HD to Look Inside the iPad App Store’s Sales, and Why Apple May Have Just Created a New Billion Dollar Industry

Having an application, Weather HD, in the Top 10 top-paid list, we wanted to share our early look into how the numbers really are, and what the iPad App Store is shaping to become. We will use our own sales numbers to estimate how everyone else is faring out, and how much the iPad App Store is worth.

They calculate out a spreadsheet of the top 100 paid iPad sales, ranging from 5515 at #1 to 209 at #100; and according to this logic,

Based on the sales and ranks of our very own Weather HD, we estimate that the Top 1,000 iPad paid applications are making about $372,000 per day, which sums up to about $136 million per year. This figure is based on there being only 500,000 iPads in the market, and is accounting only for the application sales in the United States. If the iPad App Store were to be like the iPhone’s, then 40-60% of the sales would occur internationally, so on average that figure would rise to become $272 million per year.

We believe this to be a conservative estimate. If the iPad were to enjoy a lucrative growth as the iPhone’s, which rose from 100 million downloaded applications in the first 2 months to 4 billion 19 months after, we can easily see the iPad’s App Store becoming a $1 billion per year market in 2 years.

… whew, this iDevice development business just looks better all the time, doesn’t it now?